How I Can Help You

William Severson

NMLS# 267968

As a professional mortgage broker, I originate, negotiate, and process residential mortgage loans on your behalf.

I talk with many people from this website about mortgages, and while many know there are options, I am sometimes caught off guard by how shocked folks are to learn about the differences, and the consequences of making the wrong choice.

A mortgage broker represents your interests rather than the interests of a lending institution. They should act not only as your agent, but as a knowledgeable consultant and problem solver. With access to a wide range of mortgage products, a broker is able to offer you the greatest value in terms of interest rate, repayment amounts, and loan products. I will personally interview you to identify your needs and your short and long term goals. Many situations demand more than the simple use of a 30 year, 15 year, or adjustable rate mortgage (ARM), so innovative mortgage strategies and sophisticated solutions are the advantage of working with an experienced mortgage broker.

A mortgage broker navigates the client through any situation, handling the process and smoothing any bumps in the road along the way. For example, if borrowers have credit issues, I will know which lenders offer the best products to meet your needs. Borrowers who find they need larger loans than their bank will approve also benefit from a broker’s knowledge and ability to successfully obtain financing.

With a mortgage broker, you only need one application, rather than completing forms for each individual lender. I can provide a formal comparison of any loans recommended, guiding you to the information that accurately portrays cost differences, with current rates, points, and closing costs for each loan reflected.

A mortgage broker is offered loans on a wholesale basis from lenders, and therefore can offer the best rates available in the market, typically making the total loan cost lower for the client.  I will disclose how we are paid for my services, as well as detail the total costs for the loan.

Personalized service is the differentiating factor when selecting a mortgage broker. You should expect your mortgage broker to help smooth the way, be available to you, and advise you throughout the closing process. I make my qualifications,  references from clients, and referrals from attorneys, accountants, real estate agents, and financial planners available to you!

The greater the broker’s experience and network, the better your opportunity to obtain the loan product and the interest rate that best suits your needs.

William Severson has been in the sales and marketing arena for over 27 years and in leadership roles in the financial industry since 2001. He comes to us with a unique knowledge base and skill set of both a degree in electrical engineering and a long history of sales.

William has excelled in helping clients get what they want. He makes customer service a top priority and promptly responds to all his clients. William works with all types of loans from FHA, Conforming, USDA and many more!

William has experience working for Reid Psychological Systems, a Fortune 500 company from Chicago Illinois. William was the National Account Manager for the firm. His primary responsibility was implementing human resource solutions to help with hiring, training and exit interviews. William also sold tools that help clients reduce turnover, increase sales and reduce theft within the company. Some of the clients William secured were Rite-Aid, USF logistics, Pennsylvania Transit Authority and the Cleveland Indians.

Get to Know Me

William has lived in the Dane county area and has been here for over 30 years. William enjoys to golf and has competed in United States Volleyball Association tournaments. He also enjoys working out and healthy eating to stay in shape. William is an avid Badger fan and supports the local UW athletes by attending their games.